How to reflect the past while focusing on the future.
An art gallery exists to celebrate its surroundings. We worked with Artists for Kids as they moved into the purpose-built Gordon Smith Gallery, to capture their vision for a museum dedicated to the next generation of artists.
The result? Brand language and website content that reflected the inspiration of current and future artists.
Inspiring the next generation of Canadian artists
Once in a while an organization comes along that is a rare blend of innovation and impact, drive and reach. That’s Artists for Kids.
The organization was moving into a larger, purpose-built space and needed fresh and dedicated language that supported and reflected this new, more public face.
We developed their communications tools that supported exhibit openings and special events, and crafted their collateral. All for an organization dedicated to the next generation of Canadian artists.